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|Before KLFM opened the the area
served entirely by the BBC. BBC Radio Norfolk opened on
1980 from studios in Norwich and transmitters sited near Norwich at
Postwick (855 kHz / 351m 1.0 kW medium wave) and Tacolneston (95.1 MHz
5.7 kW VHF / FM). A 0.15 kW medium wave transmitter was built
Lynn to relay programmes to West Norfolk on 1602 kHz (187
1982 this was uprated to 0.25 kW and the frequency changed to 873 kHz
(344 meters) medium wave.
In 1984 a 4.2 kW VHF transmitter at
Massingham was also added to serve West Norfolk on 96.7 MHz , though
this frequency was changed in 1986 to 104.4 MHz due to the
re-organisation of the VHF 'sub-bands' which not only provided more
frequencies for local radio stations but also separated areas of the
dial where BBC local and Independent Local Radio stations would be
positioned. The frequency of 96.7 would once again be used
new station took to the air some years later...
EXCLUSIVELY FOR KINGS LYNN AND WEST NORFOLK
|As an alternative to the
the BBC, residents of West Norfolk could also hear 'out of area' radio
stations if they carefully tuned around. The ILR station,
Broadland, in Norwich had come on air on 1st October 1984 on 97.6 FM
(102.4 after 1986) and 1152 kHz medium wave, and across the county
border in Peterborough was nearby Hereward Radio on 95.7 (102.7 after
1986) and 1332 medium wave. But there was no station actually
based in Kings Lynn.
station launch was supported by a massive promotional campaign,
which included a colour leaflet mailed to 100,000 homes in West
Norfolk, local newspaper advertising, posters, bus advertising and a
tour of all towns and many villages in West Norfolk by the station's
outside broadcast unit. In addition new KLFM listeners had the
opportunity to win £6,000 in cash and a holiday in the USA as
part of the launch campaign.
|KLFM 96.7, the first
radio station to exclusively serve West Norfolk, launched at 8.00am on
Wednesday l st July 1992. Station Manager, Peter Kingham,
launched KLFM successfully on the
target date that was set in the application to the Radio
Authority. Managing Director Stewart Francis said "I am
have achieved our target date and this is a tribute to the hard work of
all our staff and management in King's Lynn".
was launched as
part of the ten 'Mid Anglia Radio PLC' group' which
also comprised CN-FM in Cambridge and Newmarket and Hereward Radio in
Peterborough. By 1994 This group would later be absorbed into
much larger GWR group. East Anglian
Radio which comprised of Radio Broadland in Norwich and SGR (Suffolk
Group Radio) in Suffolk (previously known as the separate stations -
Radio Orwell and Saxon Radio) also got swallowed up by GWR some time
later. (The GWR Group itself merged with the Capital Radio
2005!) KLFM was split off by GWR and sold to the UKRD Radio
- So lots of mergers and
then! But on with
the launch day story...
Stewart Francis said "This massive promotional campaign will ensure
KLFM has the biggest possible audience from day one. Our goal is to
achieve market leadership in radio in West Norfolk from the
commencement of broadcasting. We
shall be broadcasting to a potential audience of nearly 200,000 people
of which we expect 35% to listen to KLFM"
|On the station's opening
the MP for North West Norfolk, Henry Bellingham, wrote: "It
me the greatest
pleasure to welcome the launch of KLFM 96.7. Ever since the advent of
independent local radio, King's Lynn and West Norfolk have been missing
out by not having their own local radio station. I do feel that every
community needs its own genuinely local independent station, and that
is why your first broadcast will he the cause of much rejoicing
throughout King's Lynn and West Norfolk."
launch notes the
station announced that "KLFM is part of
Mid Anglia Radio, a completely independent group with no axe to grind.
We need help and comments to make sure that your radio station meets
your needs exactly. So why not contact us straight away: tell us
exactly what you think of the radio station. Remember, KLFM
your radio station! The address was: P.O. Box 77, 18
Lynn, Norfolk PE30 1 NN Tel: 0553 772777
767200 (News) Fax: 0553 766453 (Sales)
of The Radio
Authority stated: "The introduction of ILR into this area is
keeping with the Radio Authority's plan to plug the remaining 'gaps' in
ILR coverage in the UK, and to extend the range of choice available to
radio listeners. The
Authority decided that KLFM was the best applicant to provide a genuine
local service for the King's Lynn area and 1 am certain, therefore,
that 1 speak for staff and members alike in wishing KLFM every
success". Peter Baldwin, Chief Executive, The
station's Chief Engineer was Jim
Warrack. The transmitter used by KLFM was located at Great
Massingham (near to
the BBC Radio Norfolk transmitter on 104.4 - though I believe that they
both share the same site), 10 miles East of
King's Lynn. The transmitter was supplied by National
Transcommunications Ltd, transmitting
in stereo on 96.7 MHz VHF / FM, with a radiated power of 2.5
was the trend with many new ILR stations from the 1990's onwards
maximum power was radiated in the vertical plane (car radio aerials and
portable radios tend to use vertical aerials) with a 6 dB reduction in
the horizontal plane (fixed rooftop aerials for hi-fi systems tend to
be installed with the elements in a horizontal position). In
Great Massingham radiated 2.0 kW Vertical and 0.5 kW Horizontal -
presumably because not that many listeners bother with proper rooftop
aerials most of the power is concentrated in the vertical to benefit
the portable and car radio users. Some years later the
power was raised to 1.0 kW providing 3.0 kW total.
The studios of KLFM were linked to Great Massingham by British Telecom
digital stereo circuits, KLFM studios incorporated the latest
technology of the day, with CD players and
digital audio tape machines. Commercials and station jingles
played from a digital hard disc
system supplied by a Norfolk company Barrcode. This combined computer
and digital audio technology to provide an extremely flexible method of
recording and broadcasting high quality stereo audio.
As Head of Presentation Dave King's was responsible for the music that
played on the station, Dave used the infamous "Selector", a computer
which scheduled the entire KLFM music library so that a variety of
material is broadcast. The majority of this music would be
broadcast either from compact disc or digital "DAT" tape, a form of
recording near perfect digital signals on to tape, then the nearest
thing to being able to record onto a CD!
Dave was also responsible for the contents of each programme, the
music, the questions and the local information. KLFM
were designed to be entertaining, informative and above all, local to
West Norfolk. As they said - "KLFM is the sound of West
and is your radio station!"
KLFM uses the
very latest digital technology for its broadcasts - All the music,
including the commercials and station jingles and announcements are
stored on the RCS Master Control computer. This makes it much easier to
find records and prevents problems with skipping CD's or broken
tapes! All this is controlled and selected from several
Stations presenters were as follows, and the descriptions given are
taken from KLFM's publicity material:
A new alarm clock is at the top of Tony West's shopping list as he
joins KLFM Tony will be presenting the KLFM Breakfast Show from 6
till 10am each weekday morning, aiming to put a smile on your face at
whatever time you start your day.
Local news, weather, sport and traffic are the key ingredients of the
KLFM Breakfast mix, along with the best music from the past 30 years -
all hosted by one of the most experienced radio presenters around. Tony
started his broadcasting career in the East of England before moving to
national radio. Now he's looking forward to brightening up your day
right here in West Norfolk on KLFM 96.7.
Peter's been hard atwork at KLFM for the past 3 months - that's
because the man who'll take you through the middle of the day from 1
10am fill 2pm also doubles up as KLFM FM's station manager. Its been
time well spent for Peter, enabling him to make contact with many of
the people who'll be contributing in one way or another to his
As well as playing all that great music, Peter will be tackling issues
of local concern in this show and also reporting on some of the many
events happening in the area. Peter has lived in Wisbech for a number
of years and says he's really looking forward to broadcasting to a part
of the world he considers home.
Whatever time you head home from school or work you can expect the
brightest journey home with Dave King. Dave's on the air each
weekday between 2 and 6pm playing some of the best songs of the
past and present and taking you through the afternoon and early evening.
As usual expect a full round up of events and activities in the KLFM
area, as well as the daily school call when your class, school or even
teacher con get a mention. After 4pm keep in touch with the news of
the day and plot the safest course home with the most comprehensive
traffic service. Dave comes to KLFM with over 8 years radio
experience behind him, not just as a DJ. He actually started his career
as a trainee engineer and still occasionally carries out an emergency
repair should things break down!
Tony, Peter and Dave will be taking you through each weekday on KLFM
but the entertainment continues 24 hours of each day. Here's just a few
of the programmes and presenters to listen out for:
'The Diddyman' with hits and happenings from yesteryear
every Saturday Lunchtime.
With SAVILE'S TRAVELS: Sir James with the show that entertains millions
every Sunday lunchtime.
Kingham with, Tony West and Head Of Presentation Dave King at Southgate
JIVE ALIVE: Mick and Sarah Jane with the definitive new music programme
every Sunday at 2.00.
THE GREAT AMERICAN MUSIC SHOW: Catch a flavour of the American West
with the show that's more than just a country programme. Every weekday
evening with Warren Davies, Terry McKenna and West Norfolk's very own
Mervyn J Futter.
DANCE AND SOUL. From the classic h its of the Motown and Atlantic eras
through the sweet sound of Philadelphia to the wave of dance, KLFM
will have it all. Steve Alien and Chris Brown are your soul and
THE NETWORK CHART SHOW: Only one chart show is always accurate... and
now you can hear it in West Norfolk... David 'Kid' Jensen counts down
the only chart that counts in full from 4pm every Sunday.
|THE SOUND OF
the sound of West Norfolk promised claasic hits 24 hours a
The hits of yesterday and today, the great songs of the past three
decades and the best of the current top 30. Music was promised from
popular artists such as Phil Collins, Tina Tuner, Elton John, George
Michael, Paul Young, Cher, Dire Straits, Prince, Paul McCartney, The
Rolling Stones, Elvis Presley. Whether a child of the sixties,
seventies, eighties or nineties, something was promised for everyone.
NEW MUSIC was also promised in programmes such as Sundays Jive Alive
along with programmes for fans of dance, jazz and country musicl.
LOCAL NEWS - KLFM FM broadcast its own hourly news bulletins
throughout the day from a dedicated news team that would keep listeners
in touch with all the local stories as they happenned.
and international news, as with many ILR stations came from IRN
(Independent Radio News) to which KLFM would also contribute.
Peter Robinson was the KLFM senior reporter. He was born and brought up
in the Wisbech area and joined KLFM from the Wisbech Standard.
COMMUNITY BILLBOARD - Throughout the day the KLFM community billboard
broadcast news of events and activities both large and small in West
SPORT - Local sport was covered on KLFM with a results
and a sports desks each morning and evening and at 10pm each
TRAFFIC - KLFM travel news came from AA Roadwatch.
WEATHER - Accurate weather forecasts are vital in a coastal
agricultural areas, so the KLFM weather service was compiled specially
by the Norwich Weather Centre. Weather updates were carried
half hour throughout the day and broadcast severe weather warnings as
soon as received.
- Tony West
10am - Peter Kingham
2pm - Dave King
6pm - Heading Home
7pm - Great American Music Show
Country Hits with:
Mervyn J Futter - Mon.
Terry McKenna - Tue/Wed.
Warren Davies - Thur/Fri.
10pm - The late Show
2am - Non Stop Music
- Dave King
8am - Paul Baker
12am - David Hamilton
2pm - Mandy Walker
6pm - Steve Allen - Soul Classics
9pm - Hospital link up
10pm - The late Show
2am - Non Stop Music
- Craig Morris
8am - Paul Baker
12am - Jimmy Savile - Savile's Travels
2pm - Jive Alive - Mick & Sarah Jane
4pm - Network Chart Show - with
David 'Kid' Jensen
7pm - Chris Brown - The Dance Show
9pm - Harry Giltrap - Modern Jazz Club
10pm - The Late Show
2am - Non Stop Music
THE JINGLE PACKAGE - Dallas, famous for oil barons, its massive
airport, the Dallas Cowboys NFL team and, of course, JR, is also the
acknowledged world centre for the composing and recording of radio
station jingles. This all started back in the 1940's when a
Dallas radio orchestra recorded a signature tune for its own station.
The theme was quickly syndicated around the country and a new jingle
making industry was created.
Two top studios create jingles for use worldwide for stations
throughout the USA, Australasia and Europe. KLFM 96.7 joined
many other radio stations that broadcast some of the best jingles in
the world. KLFM commissioned a special selection to reflect
style of the radio station and create the sound of West Norfolk.
To some it may seem ridiculous to go to such lengths simply to identify
a radio station. But often jingles are played at least 150 times a day,
that's or 54,750 times a year, so they must be of extremely high
quality. The trend for many radio stations in the 2000's,
however, is to have very few jingles or drop them all together - the
GWR group for example favoured 'sweepers' - a spoken rather than a sung
message or announcement.
Of Presentation - Dave King
The King's Lynn Festival and if you were visiting the Festival you
could enter the special KLFM/Festival holiday competition
(details were on the back
of your Festival ticket) to win a fabulous holiday to
KLFM would be taking off from Kings Lynn and travelling
around the region, visiting Offices, factories and events and meeting
its listeners. The KLFM Roadshow played music, conducted
obtained news and views directly from the audience.
Commercial Sales Department
|The sales operation was headed by
Gardner, together with Richard Tree and Sarah Harding.
Paul Gardener commented "Radio advertising is new to the area and I'm
delighted to see how
many businesses have taken the opportunity to be on air when we launch
this spectacular radio station on 1 st July. We wouldn't have this
support unless there was a genuine need for KLFM - we hear about it
wherever we go. From the response so far I am totally confident KLFM
96.7 will be listened to and enjoyed by a huge audience, providing a
totally unique advertising opportunity for all kinds of
We are completing production work for our first clients and I
we have some superb commercials that will get effective resu Its for
our advertisers. You'll have to listen to find out who's on air but
you'll hear about everything from ice cream to cars, videos to airports
on KLFM 96.7"
|THE KLFM COMMITTEE
|KLFM established a listeners
comrised of personalities representing all walks of life in West
Norfolk which were to be the link between the radio station
the community. The KLFM committee aimed to relay the
the King's Lynn area to the professionals running the
Simon Ing, a chartered accountant and magistrate who had lived at Lynn
for 25 years, was the chairman of the committee. He and
committee member Irene MacDonald, general manager of Lynn
Arts Centre and Lynn Festival, were also directors of Mid Anglia Radio,
KLFM's parent company.
Mr. Ing said
had had a useful period of consultation. 'We have been able to give an
insight into the Lynn area and what goes on in the district" "The needs of the people here
very important to KLFM in setting up the station", he said. Mrs.
Macdonald said: 'West Norfolk is a very big community and improved
communications are vital to all of us involved in public and business
affairs. "An example is the need to let people know more
leisure opportunities, especially in the rural areas", she said.
community involvement and put forward ideas for setting up a network of
community reporters. It also organised a survey of young
to find out the sort of programmes they would like the station to
broadcast. Other members of the committee included Ian
leader of Lynn
and West Norfolk Borough Council. John Storrs media relations manager
for the pen makers Berol. David Llewellyn from Radio Lynn,
hospital radio station. David Hall, West Norfolk youth and
officer. Canon Michael Yorke Vicar of St. Margaret's Church. Alison
Croose, chief reporter of the Eastern Daily Press at Lynn. Inspector
Malcolm Brown alternating with Sgt Peter Thompson from the police
community relations department.
|When KLFM took to the airwaves at
8am on 1
st July 1992, it was a
first for King's Lynn and West Norfolk because KLFM 96.7 was
the first independent radio station to be based in King's Lynn and to
be dedicated to serving the town and its surrounding area.
Although KLFM remains the only radio station to be based in Kings Lynn,
it is now part of a larger radio group called UKRD. The
retains its great local appeal, although the programme line-up is
rather different today than it was in 1992 of course! Visit
from the link below, or find out more about UKRD.
IN MEMORY Of PETER KINGHAM
Hi, My name is Michael, I am 15. My grandfather was Peter
Kingham. Sadly as you may know he passed away in early October
last year. I'm just wondering if there are any recordings or
photo's or anything I that could be sent to me and my family just as a
reminder to him. Being 15 I never heard any of his radio show's
but I'd love to hear them sometime as I am a budding musician
myself. I know it would also mean a lot to my mum who is always
telling me stories of him and the record shop and radio station.
I know this may not be being sent to the best person possible but if
you know of anyone who may have some photo's or recording of him at the
station could you forward on this message with my email address.
It is coming to a very difficult time in the year now for all of my
family and I think it would be wonderful if I could make some kind of
Video using any snippets of his radio show's and some images of him.
(September 27th 2009)
Thank you for your email Michael. I am very sorry to read about
your family's loss. I did not know that Peter had passed away. Please
accept our condolences.
Although I only heard KLFM on the few occasions that I visited East
Anglia from the Midlands together with a few DX opportunities, but I
appreciate that Peter helped make KLFM into an excellent local radio
station. I am afraid that I don't have any recordings of KLFM
programming, perhaps one or two jingles *maybe* but that's not what you
are looking for.
If anyone reading this can help with recordings and memorabilia of
Peter Kingham on KLFM then please contact us at MDS975 and we will pass
on the material to Michael.
Mike, www.mds975.co.uk - Contact me
Kind reply from Jim Warrack:
"I was very sad to read of Peter's death. I was heavily involved in the
building and technical operation of KLFM. As you will recall KLFM was
part of the Mid Anglia Radio Group which grew out of Hereward Radio.
Next year sees the 30th anniversary of the launch of Hereward and we
are in the process of organising a reunion next July. Please tell
Michael I will ask our people if any one has any memorabilia of Peter.
Again my condolences to him and his family. Jim Warrack.
www.paddockenterprises.co.uk " 9th October 2009.
Kind reply from Dave King:
"Hi Mike, I have just read your KLFM page with great affection. I
so sad to hear about the death of Peter and read the note from his
grand son. We are currently trying to put together a reunion of all
presenters and staff from the old Hereward Radio days, of which of
course Peter played a big part of. I would like if possible to get in
touch with Peter's family and hopefully between all of us from Hereward
and KLFM we can find some things, I know I have picture somewhere pre
launch of KLFM.
Hope to hear from you soon. Kind regards, Dave King." 13th October 2009.
Thank you to Jim and
Dave for their kind replies - it really is very much appreciated.
Compiled May 2005,
maintained October 2009